LifeHikes is looking for a Website Designer to help us launch a streamlined, conversion-focused website aligned to our brand direction.  

We’re looking for someone who can combine strong visual design with thoughtful user experience, —ensuring the site is intuitive to navigate, communicates our value clearly, and guides visitors toward meaningful actions such as exploring programs or connecting with our team. 

The ideal partner will think strategically about layout, messaging flow, and user journeys to help prospective clients quickly understand how LifeHikes supports skill growth for teams around the world. 

A career with LifeHikes is an opportunity to work within a global ecosystem of lifelong learners. In joining us, you are embarking on a mission to help people everywhere discover and unleash their full potential. Candidates that align to our core values are people who Get Results, Lead with the Heart, are All about Others, and make Data Driven decisions (GLAD). With humble roots in public service, we remain connected at the core level to the human touch that makes our approach so magical, even as we journey at a rapid pace towards a tech-enabled future.    

Reports to: Senior Manager, Marketing 

Responsibilities 

Scope: 

• Reduce current website (https://lifehikes.com) from 100+ pages to essential core architecture. 

• Remove outdated blogs, bios, clutter. 

• Focus on clarity, positioning, and revenue-driving pages. 

• Clarify and visually simplify the LifeHikes Ecosystem perception for clarity 

• Design clear user journeys for key audiences  

• Optimize user experience across desktop and mobile 

• Ensure SEO and performance best practices 

Phase 1 – Design (Month 1) 

• Deliver 3 homepage mockups aligned with the style of this page: https://lifehikes.com/global-summit-host/  

• Select website contractor (Q2 start target). 

Phase 2 - Strategy & Architecture (Month 1) 

• Define sitemap (core pages only): 

• Home 

• About 

• LifeHikes Model 

• Programs (Comms / Sales / Leadership) 

• Global Summit 

• Contact 

• Clarify messaging hierarchy. 

• Align visual direction with brand brief. 

Phase 3 – Build (Months 2–5) 

• Build complete site before going live (no split versions). 

• Maintain current site during transition (update language only as needed). 

Experience & skills required: 

• Strategic Website Architecture & Simplification: Demonstrated ability to analyze large, complex websites and redesign them into a clear, streamlined structure. 

• Conversion-Focused UX Design: Experience designing websites that guide visitors toward key actions (e.g., program exploration, inquiries, event registration) through clear page hierarchy, intuitive layouts, and strong calls to action. 

• Homepage & Brand-Aligned Visual Design: Demonstrated ability to translate a brand brief into modern, professional website design, including developing multiple homepage mockups and establishing a consistent visual direction across the site. 

• WordPress.com Implementation & Build Management: Strong experience building and launching full websites in WordPress.com, including page templates, responsive design, content migration, and staging a full site build before launch. 

• Ability to structure and present complex offerings (programs, models, events) with clear messaging hierarchy, so visitors quickly understand the organization’s value and offerings. 

• Excellent communication (written, verbal, nonverbal) skills 

• Demonstrated ability to work independently with limited oversight    

• Demonstrated ability to thrive in a fast-paced and evolving work environment; startup or small company experience preferred  

• Lifelong learner who takes responsibility for your own growth, knowledge and development   

• Demonstrated ability to effectively utilize technology, including AI tools, to make your work more efficient 

• Skilled at collaborating with a diverse group of people across time zones and cultures  

Compensation 

$15-30 an hour commensurate with experience. The contractor should provide a proposal with an estimated number of hours for each phase as part of their application.